Sunday, October 12, 2014

The growing popularity SUV

Manufacturers do not necessarily understand, consumers may not be so clear. So, those are a lot of new SUV especially delayed starting a new product under the brand SUV.
After a growth spurt in recent years, exports Suv outlet from china market is still not significant weakness SUV market potential in China, how much?
You know, in this huge SUV market, new models are constantly influx. For example, DS 6, modern ix25, Honda Bin wisdom or something. Not only this, many new entrants to the market or new brand will also debut as SUV models, such as Refine S3, Weichai English cause S201, Jinbei zhishang S30, ZTE C3, Beiqi Magic Speed ​​S2 / S3, Tianjin FAW Chun sent D60 and so on.
Especially for new entrants, they are usually very stressed cost factors, it seems that this is the product to win the market's most powerful weapon. But in fact, a strange unfamiliar brand models, the minds of consumers have doubts.
So you want to sell their products, not add to the configuration and things can get lower prices, the key is you have to understand what consumers want.
For example, why consumers prefer famous Automobile Manufacturers china SUV. This is not the whole problem of product quality and service
Some brands of SUV is often higher than some other brands of SUV on automotive pricesBut why consumers still want to buy? Actually nothing more than the brand's SUV with comfort unmatched with other SUV.
But this does not prevent the correctness of the cost-effective strategy. And refine the S3, for instance, as the first small SUV jianghuai's product, it is also a very high cost performance products, of course, but it's as easy to drive concept is a wisp of breeze to small SUV market, let the consumer more intuitive product advantage.
  This also shows that the importance of brand for consumers.
Most consumers are still in the phase of the first car or second car. Due to the driving school is not rigorous and usual practice is not enough, and so on reasons, consumers tend to need more time to familiar with automotive products to buy. If can effectively shorten the familiar with time, and in the entire product life cycle and consistent care and take care of those ride, believe that is a lot of owners really want.

Want to hear the sound of the owners more, please visit: http://global.fodayauto.com

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