Four years a session of World Cup is over, and passion will come to an end this summer.
84 years later, the time frames in the 113th minute, with a goal, in the history of Germany became the first European team won the World Cup in America.
At this point, the noise for more than a month of Brazilian World Cup has finally ended.
But for China's auto industry company, a few months back and forth in the World Cup football marketing also temporarily come to an end.
The car has a close relationship with football, during the World Cup, a well-known china Automobile Manufacturers is the start of the World Cup sponsors.
Like a modern car as a royal official partner of the World Cup, from 2002 until 2022, when the World Cup in Japan and South Korea will win the World Cup official sponsors. This kind of big, long-term marketing spending to help modern car shaped the brand image of globalisation. Other car companies, although is not the main sponsor, cut corners and gain marketing, dongfeng nissan in hand CCTV5 extravaganza, high-profile sponsorship GO Brazil GOAL, jianghuai auto foudy land rover invited famous star Beckham ACTS as a spokesperson, each have each some tricks, each get coquettish.
But, for the sake of marketing and marketing, is a fatal strategy error for car companies. Immediate World Cup of soccer marketing, also is not a long term plan. And can do real football as a public welfare undertakings to support, for car companies is a subtle effect.
However, after the World Cup, the noise will eventually fell silent, car companies of the World Cup will be silenced. In the subsequent marketing, in one of China's leading Automobile Manufacturers already want to good marketing ideas.
With Brazil's World Cup in a football to upsurge, foudy yesterday announced the launch in Shanghai foudy football Open Day activities, this activity as a fund's foudy foudy land rover China youth dream youth football development an important content of the project, mainly for the public to provide free use of a football field.
This can be said to be the end of the World Cup, the first time to the football World Cup aftermath the related cooperation brand of car. As we know, for the Chinese car market, the World Cup is a distant dream, but it's so close to a dream! The number of Chinese fans tops in the world, but the team's time and become a watch the World Cup, in the future to be among the world's big stage, to use "tricks", the need to Chinese own efforts, also need the support of all!
So, as the end of the World Cup race, does not represent the around football, surrounding the spread of sports marketing and has so far.
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